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PRESS KIT OR
PRESS PACKET TIPS
Press Kit:
Here are a few items necessary when constructing a successful press kit:
-
COVER
- The cover of your press packet should
Introduce the band and tell the venue owner what type of music you play. It
should be Eye Catching and To the point. Add your phone
number, contact name, and website (if available).
-
BIO
OR INTRODUCTION PAGE - Introduce
your band, type of music played, names of members, how many people in band,
and what areas (cities / towns) where you perform. Do you have a sound guy
or a light show? Highlight the things that the club owner will want to see
to book your band. Including: Fan Base (Do you have one?), Are you a
Tribute band, Original band Etc. Remember, in order for your band to make
money, the band must bring people into the venue. Start with clubs that
offer open mic nights to get your foot in the door.
-
EQUIPMENT
PAGE - List the types of equipment your
band owns. Use enough detail to show that you are a professional band.
Tell the Club owner if you have a PA System. If you Do not own a PA system
your band should target clubs that have their own PA systems. But, be
aware, that you need someone to run that PA. Some clubs have their own
Sound Tec's who charge a fee. Others do not, and you will need your own
sound Tech. Also, you may need someone to run the lights at a club. Check
into all these things before your gig.
-
BOOKING
INFORMATION - Have a page with a contact
phone number, contact name, website address, fax number, etc., so the venue
owner can reach you. Place your phone number / website throughout the
packet and on any loose material including CD/Tape Demo's and Business
Cards.
-
DEMO CD /
TAPE - A Club owner will want to hear
what he / she is paying for. Create a CD or tape with no more than 3 songs.
Use your best material. Place a CD label on the Disc, with your bands
name, contact phone, and website. Make the CD / tape label as professional
as possible. This will get the venue owners/booker's attention, and make
him or her want to listen to your material.
-
BUSINESS
CARDS - Include your bands business card
in the packet. If you do not have any, someone in your band should get some
made. They are very inexpensive to make, and you can even produce them with
many home computer programs. Always give out business cards at your gigs.
You never know what person in the crowd may have significant contacts.
Include on your business cards: band name, contact phone, contact name, and
website, eye catching fonts / graphics (if possible) on all cards.
VIsit Media Web Source for More
Press Kit Tips
These are a few
ideas to get your local band gigs in your area. Target clubs that play your
bands style of music, and follow up with a phone call or two, to make sure your
packet is received and listened too. Be persistent! The more clubs you play,
the better the possibility of creating a loyal fan base in your area.
Email us your
success stories and give us your feedback at:
mediawebsource@yahoo.com
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